How to set up an online shop on Amazon in 2022?
Mobile device users now represent a significant share of eCommerce shoppers. What's more, shoppers use the platform if they want more information about a product. And if shoppers see your product on Amazon, they're sure to click through to your website.
To authenticate your products, you will probably need at least a simple one-page website so Tilda, Wix - will them be good choice? Not sure
In addition, your website should tell your brand story, your business values, product information and your contact details. In this way, you can gain the trust of your customers.The world's top 20 marketplaces account for almost 15 billion visits each month - twice as many as the entire global population. The first three places are taken by Amazon, PayPay Mall and eBay. These marketplaces make up 52% of all visits from the top 20. Among the big sites are both independent aggregators and retailers who have set up their own online shops. Especially for handmade goods, according to Google trends there is a demand for such goods:
- souvenir products: keyrings, magnets (or magnet frames), greetings inscriptions and even portraits;
- decorative items: sculptures, carved paintings, icon frames, netsuke (can be used as key rings), copies of global architectural masterpieces (St. Basil's Cathedral, the Eiffel Tower, the Taj Mahal, and so on) all things made from real wood with hands and whittling knives only;
- decorative tableware and household items: carved vases, pitchers, candlesticks, coasters for chopsticks, caskets, choppers, cutting boards, cups, bowls, dishes, plates;
- board games: draughts, chess and backgammon with all sorts of variations, chips, dice and other necessary equipment;
- jewellery: beads, carved and painted, bracelets, rings, hairpins and combs
- a variety of children's toys: cubes, cars, trains, dolls, kits and more - whatever comes to mind and what is in demand on the market.
If you are selling high-end luxury goods, it is the look of your website that will be decisive for the buyer. To gain customer trust, you need to tell your company as much about it as possible.
As Amazon is a marketplace, all online shops do not initially have a unique address. But owners can set up their shop address in the Seller Central panel by changing the link under the 'Getting Started' header.
If you don't already have your own domain, you can use GoDaddy and Network Solutions.